WideOrbit

WideOrbit is a leader in premium broadcast technology and the largest sell-side processor of premium advertising, both digital and linear. In 1999, WideOrbit was founded with a vision: Make it easier to buy and sell advertising. Since then, that vision has expanded: Become the leading digital and linear media management advertising platform in the world.

Tools
Illustrator, Photoshop, Indesign, After Effects, Premier Pro

Role
As a graphic designer at WideOrbit, I collaborate across departments with teams focused on events, product marketing, content, and sales to create a diverse range of deliverables. These include agendas, invitations, emails, signage, branded templates, product sheets, presentations, display ads, and social media graphics, among others.

Event

Collaborating closely with the event team, I design a wide array of materials for tradeshows and company events. These include:

• Pull-up banners and wall banners

• Signage

• Invitations and reminder emails

• Social media post banners

• Landing page banners

Display Ads in various sizes

Trade show booth pull-up banners

Video

This video provides an overview of one of WideOrbit’s products. Using the copy and product screenshots furnished by the product manager, I developed a storyboard with selected appropriate stock footage and animation descriptions. With the finalized storyboard, I produced the video using After Effects and Premiere. My visual strategy aimed to integrate circular patterns and shapes. Not only they aligned with WideOrbit’s branding elements, they were also the patterns used in the booth design where the video would be showcased.

Here is another video that introduces WideOrbit’s product which I created. The creation of these videos requires close collaboration with the product managers to ensure the animations and designs align with what they try to show and describe about the products.

Social

To uphold brand consistency across all of the company’s social media platforms, I am responsible for creating graphics for every social post. To boost engagement, I've integrated animation into numerous posts. (Visit WideOrbit’s LinkedIn page for more examples)